Be the first betta breeder on Light Fish
Bettas are America's #2 aquarium fish. Light Fish has 7,000+ hobbyists actively shopping for livestock — and zero active betta sellers. Be the one they find.
Start selling bettas today
Free to join. First-seller benefits below.
Sign Up with Email
Sign Up with Google
Why sell bettas on Light Fish?
Buyers are actively looking. We're missing the supply.
Buyers can't find show-quality bettas
Hobbyists searching for fancy or rare bettas land on Facebook groups and AquaBid. There's no curated marketplace for them — except the one you'd be the first seller on.
Flash drop scheduling per listing
Schedule limited-quantity drops for one-of-a-kind fancy varieties. Built into the seller dashboard.
Combined shipping for multi-fish orders
Buyers who want 2-3 bettas in one shipment get an automatic combined rate. You ship once, they save money, you sell more.
Live arrival guarantee builds buyer confidence
First-time buyers from a new seller need reassurance. Our arrival guarantee infrastructure handles that for you.
First betta seller benefits
First seller to onboard gets all of the below.
- 60-day featured placement on this landing page
- Listing assistance for the first 50 SKUs
- "First Betta Seller on Light Fish" badge on profile
- Email announcement to the existing buyer base
- Direct line to the founder during onboarding
Meet sellers thriving on Light Fish
Real sellers, real results.
PK Endlers
(Weare, NH) PK Endlers Fish Farm - Colorful and healthy freshwater tropical livebearers, inverts, and easy-to-grow aquar…
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PrawnLabs
We are a family-owned and operated business based out of Santa Fe, New Mexico. Our genuine commitment to the health and …
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MrGuppy21
A small aquatic hobbyist keeping nano fish for three years. Based in New York. Now, I'm sharing some of my stock! I have…
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Grandmas Guppies
We are experienced guppy hobbyists, starting with a few tanks, now up to 30+ with a variety of adults and youngsters ava…
View ProfileHow it works
Go from sign-up to first sale in four simple steps.
Sign Up Free
Create your account with email or Google. No credit card required.
Create Listings
Add photos, set prices, configure shipping. Your listing goes live once approved.
Ship with Confidence
Use your own shipping methods. Combined shipping saves your buyers money.
Get Paid
Payments go directly to your bank via Stripe Connect. Fast, secure payouts.
Tools to grow your business
Everything you need to manage and scale your sales.
Seller Dashboard
Track orders, revenue, and manage your listings from one place.
Analytics
See your views, conversion rates, and top-performing listings.
Flash Sales
Run time-limited sales to drive urgency and move inventory fast.
Combined Shipping
Buyers save on shipping when they buy multiple items from you.
Seller Protection
Clear policies and dispute resolution to protect your business.
Seller Coupons
Create discount codes to reward loyal customers and drive repeat sales.
Be the betta seller Light Fish has been missing
Sign up below — the founder will reach out personally to walk you through the first 50 listings.